Maxivive’s “Ms. Doherty” showed in Milan!
In a dazzling showcase at Milan Fashion Week 2023, Nigerian brand Maxivive stole the limelight
with its mesmerizing women’s collection, “Ms. Doherty.”
following the release of the “Ebenezer” collection in the Netherlands.
“Ms. Doherty” is a fusion of experimental design, ethical fashion, and poignant storytelling
This collection is a testament to the brand’s creative ingenuity and commitment to pushing boundaries.
A TRIBUTE TO AN AUNT’S ENDURING LOVE
Designer and Creative Director Papa Oyeyemi poured his heart and soul into “Ms. Doherty”
crafting it as a heartfelt tribute to his late aunt
who served as his guardian during a tumultuous period of childhood angst.
Through this collection, Oyeyemi beautifully encapsulates
the enduring love and nurturing spirit of his aunt, weaving her memory into each piece.
THE INTERSECTION OF THEATER AND FASHION
“Ms. Doherty” seamlessly marries the worlds of theater and fashion
creating garments that are nothing short of spectacular performances on their own.
The collection features a dynamic interplay of textures, silhouettes, and colors
evoking the dramatic flair of the theater.
CINEMATIC INSPIRATIONS
In addition to theater, cinema serves as a wellspring of inspiration for this collection.
Each ensemble in “Ms. Doherty” exudes cinematic elegance as if plucked from the frames of a classic film. The attention to detail and the meticulous craftsmanship in every piece
mirror the meticulous planning and storytelling evident in the world of cinema.
From flowing, ethereal gowns that sweep across the runway to structured, avant-garde designs that defy convention
Maxivive’s “Ms. Doherty” is a visual symphony that leaves a lasting impression. The collection not only pays homage to Papa Oyeyemi’s personal journey
but also invites the audience to reflect on their own narratives and emotions.
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