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MEET THE NEW FACE OF FENTY BEAUTY; DENOLA GREY

Denola grey is the new face of Fenty beauty.

(well, he and six other ambassadors actually).

The cosmetic brand founded by Rihanna

partnered with boots UK ltd, a British health and beauty retailer/pharmacy 

to select a group of “Fenty Faces” to feature

in the upcoming boots UK campaign for Fenty UK.

Denola along with six other winners

were selected from thousands of entries all over the UK to represent the brand.

the team at Fenty believe the seven representatives

truly reflect the Fenty brand ethos inside and out.

View this post on Instagram

A post shared by Boots UK (@bootsuk)

THE FENTY BRAND

The Fenty brand is known for it’s inclusive approach to beauty

and beauty products.

developing formulas that work for all skin types, and pinpointing universal shades.

last year, the brand decided to by-pass booking models the traditional way

for campaign shoots.

so in partnership with boots UK, they came up with Fenty Faces.

the Nigerian actor and model has a significant audience on Instagram

he is known for his allure and fluid sense of style.

hence, his selection as one of the faces of Fenty deal.

he is joined on the list by fellow underground Nigerian digital creator, Priscilla Olu

to represent one of the biggest beauty brands in the world with a net worth of over 2 billion dollars.

the other ambassadors include; Christian Colaluca McNally, Nicky Lanceley, Sahara, Maxine, and Kez

View this post on Instagram

A post shared by Dénola Grey (@denolagrey)

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